The business was established in 2001 under the name of B&D Enterprises.  In 2006, the business name changed to Fair Valley Performance & Repair (FVP).  Currently Dennis Frey, his wife Jennifer, and the team of Scott Luck, Travis Meinholz, Casey Schroeder, Greg Sprecher, Gavin Meeker, Drew Schulenburg, Ashley Frey, Austin Perry, Scott Thompson, and Ryan Devine and operate FVP out of Sauk City, Wisconsin USA.